Reya RejI
Creative Director

 

Creative 

Talented.Agency

July 2024 - Present

 

Doing great work and getting great sleep with Talented.Agency! As part of the senior creative team, I lead a group of exceptional individuals and collaborate with them in creating mind-blowing work for clients like Netflix, Myntra, Accel, Swiggy and more. The work ranges from impactful films, print, OOH to unforgettable social and on-ground activations. This journey has just started, watch this space for more!

 

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Creative Director

Leo Burnett - Mumbai

Apr 2023 - June 2024

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Associate Creative Director

Leo Burnett - Mumbai

Apr 2022 - Apr 2023

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Senior Copy Creative

Leo Burnett - Mumbai

Oct 2019 - Apr 2022

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A journey of various roles, starting with a senior creative writer to an associate creative director and then a creative director. Through these roles, I have led creative teams, and in collaboration created disruptive work for Oreo, Flipkart, HDFC Life, Ariel, MPL Sports, DBS Bank, Sleepyhead, Amazon, Pampers and more. I have represented the agency as a recipient of various awards including Impact 30 Under 30, Effies, Spikes, GoaFest and more. Here, I lead a passionate team of writers and art directors, all united by the common goal of creating great advertising, while having fun.

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Senior Copywriter

Grey Worldwide - Mumbai

Oct 2018 - Oct 2019

 

Responsible for developing creative copy, concepts, scripts, activations and other 360 communication outputs for Raymond Ltd., Pantene, Pfizer and Raheja Real Estate. Also involved in producing creative communication for various pitches and creative councils. An active participant in national and international competitions with shortlists and wins achieved in both.

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Sr. Copywriter

Publicis India - Bangalore

Apr 2017 - Sep 2018

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Copywriter 

Publicis India - Bangalore

Jan 2016 - Apr 2017

 

Responsible for coming up with creative copy, scripts, activation ideas and other aspects of 360 communication, for both traditional and digital advertising mediums. Also responsible for developing creative concepts and integrated communication pieces for pitches. An active participant in various competitions along with other creative team members. Clientele included Heineken, Kingfisher Ultra, Ultra Max, Amstel Bier, Spicejet, Nitesh Estates and Karnataka Government's MobileOne.

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Copywriter

Geek Creative Agency - Bangalore

Nov 2015 - Jan 2016

 

Responsible for coming up with creative copy and concepts for clients on both digital and traditional advertising mediums. Clientele included High Ultra Lounge, Sobha Real Estate, SABMiller Respect The Road, Klenza Sanitizer and CapGemini.

 

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Copywriter

Planetsurf Creations - Bangalore

Aug 2014 - Aug 2015

 

Responsible for coming up with creative copy, scripts and concepts for clients on both digital and traditional advertising mediums. Clientele included Amnesty International India, NIIT Technologies, MSN India, Bengaluru Duty Free and NMCHealthcare.

 

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Copy Intern

Fanatics - Mumbai

Oct 2013 - Nov 2013

 

Assisted as a junior copywriter. Helped create a monthly social media post bank for the agency's official social media pages, and also wrote creative content for their credentials/portfolio.

 

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Copy Intern

Salt Brand Solutions - Mumbai

May 2013 - June 2013

 

Assisted as a copywriting intern. Helped in writing copy for L&T, Kaya Skin Clinic, Tata Himalayan and Reliance Communications. Developed creative ideas for a L&T Father’s Day campaign and Tata India's annual report.

 

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Volunteer

Asha Niketan - Bangalore

Oct 2012 - Nov 2012

Was an activities volunteer at the NGO. Aided specially-abled individuals in activities like paper bag making, candle making and embroidery.

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Administrative and Research Intern

Chipua Institute of Social Transformation - Tanzania

May 2012 - June 2012

 

Assisted as an administrative and research intern in the NGO. Conducted interviews of underprivileged women in Tanzania, who received support from the NGO. Created a comprehensive contact database for the NGO with a list of all the underprivileged women and children the organisation has supported.

 

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Marketing and PR Intern

Wonder Workshop NGO - Tanzania

Nov 2011 - Dec 2011

 

Assisted as a marketing and PR intern. Designed and wrote content for a promotional brochure for the NGO. Aided in the sale of products made by physically handicapped individuals at the NGO. Created a comprehensive emailer contact database with a list of donors and customers.